I Need To Create A Shopping Portal

Retail is one area I need to get more involved with.

I don't think a shopping portal would be my "big idea" that could take off quickly, but I need to have a shopping portal so my friends and family can support me by doing their online shopping through my shopping portal.

I have a good shopping domain name I will use, but I need to find the right technology to operate my shopping portal. The last thing I want to do is build my shopping portal by hand and be in charge of making sure all of the links remain updated.

I would think that some company would build a white label shopping portal that shopping domain owners could plug into their domains. A white label solution won't generate organic search traffic, but I mainly just want to have a professional looking shopping site I can send traffic to.

If anyone knows how I can build a site like this, please let me know. Thanks.