Tom McCann
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  • Madison, WI
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Best Strategy For Buying Self Employed Health Insurance

Started Feb 5

Are SEO Experts Worth The Cost?

Started Jan 24

Is Facebook A Good Business?
2 Replies

Started this discussion. Last reply by James Scott Jun 6, 2010.

 

Paul

Tom McCann's Blog

Are Facebook Fans Worthless?

 

Facebook fans are great, but there are a few things you should know:

 

* Some people "like" everything.   If you are paying for fans, understand that you will buy a lot of very friendly people who also like a lot of other companies.

 

* Facebook is push marketing.  On Google, people are actively searching for you or your product.  On Facebook, they see your ad while engaged in something else.

 

*  Not sure if they still do this, but Facebook…

Continue

Posted on February 2, 2012 at 8:40pm — 1 Comment

How Will Siri Change Things?

We all need to start thinking about Siri.

 

Siri is the voice activated virtual assitant on the iphone.

 

You can ask Siri for the cheapest flight from Madison to New York and she responds very quickly with all of the details.  She then asks you if you want to book the flight.

 

The "old" process involved a search engine, a travel site and a ticket purchased through one of many travel agencies.  The "new" process will just be…

Continue

Posted on January 23, 2012 at 11:55pm

New Data, New Observations

I admit that I am a stats junkie. I probably look at them too much on a daily basis, but the reality is that there is a lot of good information in the stats.



Every time I have improved my stats program or reach, I have learned new information that has revolutionized my thinking about what I am doing online.



The first big revolution was finding out that one source of my traffic is responsible for over 90% of my revenue.



My second revolution was that 90% of my… Continue

Posted on September 8, 2010 at 10:24pm

Motivation From Inc. Magazine

I just finished reading the current issue of Inc. Magazine. I enjoy reading it because it gives me motivation and ideas from other people who are starting businesses.



Sometimes I get frustrated because some of the success stories remind me that i am not a success story as of right now. However, seeing people succeed motivates me to reach that point.



My favorite article in the current issue was an interview with a wine salesman. It reminded me of my days making lots of… Continue

Posted on July 4, 2010 at 2:58pm — 1 Comment

Google Analytics Time Of Day Report

There are two ways in Google Analytics to see what hour of the day visitors are on our sites:

The first is the easiest way with the best visual graph:

1. In Analytics, click on "Visitors" in the left column.

2. Click on "Visitor Trending"

3. Click on "Visits"

4. In the…

Continue

Posted on February 16, 2010 at 11:30am

Latest Activity

Tom McCann commented on Tom McCann's blog post Are Facebook Fans Worthless?
"I just got an email asking me to put some promotions on my sites.   One of the conditions is that I can't send Facebook traffic or do promotions of Facebook.   That tells me this company thinks Facebook traffic has a very low…"
Feb 14
Tom McCann posted a discussion

Best Strategy For Buying Self Employed Health Insurance

 There may come a time when I will have to buy self employed health insurance. It kinda gives me the shivers. What is the best way for someone who is self employed to buy health insurance? Can I join a pool of other self employed people? Are there tax breaks I should know about? Am I able to set up my own pre-tax health savings account? Is there a website people like to use to buy health insurance? Are there websites that focus only on selling health insurance to self employed people? Any help…See More
Feb 5
0 Comments
Tom McCann's blog post was featured

Are Facebook Fans Worthless?

 Facebook fans are great, but there are a few things you should know: * Some people "like" everything.   If you are paying for fans, understand that you will buy a lot of very friendly people who also like a lot of other companies. * Facebook is push marketing.  On Google, people are actively searching for you or your product.  On Facebook, they see your ad while engaged in something else. *  Not sure if they still do this, but Facebook was opening a new browser for ad clicks.  Many people…See More
Feb 2
1 Comment
Tom McCann posted a blog post

Are Facebook Fans Worthless?

 Facebook fans are great, but there are a few things you should know: * Some people "like" everything.   If you are paying for fans, understand that you will buy a lot of very friendly people who also like a lot of other companies. * Facebook is push marketing.  On Google, people are actively searching for you or your product.  On Facebook, they see your ad while engaged in something else. *  Not sure if they still do this, but Facebook was opening a new browser for ad clicks.  Many people…See More
Feb 2
1 Comment
Tom McCann's discussion was featured

Are SEO Experts Worth The Cost?

I know I am cheap. I barely spend anything on anything. I checked into some local SEO services and was stunned by the price quotes I got.  Hundreds of dollars per month for starter packages and thousands.for full service. I'm sure it is great for some large companies who don't want to hire a full time online marketing person.  For the small business owner, it is a deal breaker and the realization we will have to do most of this work ourselves (or with an intern from the local college). After…See More
Jan 24
0 Comments
Tom McCann posted a discussion

Are SEO Experts Worth The Cost?

I know I am cheap. I barely spend anything on anything. I checked into some local SEO services and was stunned by the price quotes I got.  Hundreds of dollars per month for starter packages and thousands.for full service. I'm sure it is great for some large companies who don't want to hire a full time online marketing person.  For the small business owner, it is a deal breaker and the realization we will have to do most of this work ourselves (or with an intern from the local college). After…See More
Jan 24
0 Comments
Tom McCann's blog post was featured

How Will Siri Change Things?

We all need to start thinking about Siri. Siri is the voice activated virtual assitant on the iphone. You can ask Siri for the cheapest flight from Madison to New York and she responds very quickly with all of the details.  She then asks you if you want to book the flight. The "old" process involved a search engine, a travel site and a ticket purchased through one of many travel agencies.  The "new" process will just be Siri. Disruptions from new technology are happening so fast that even the…See More
Jan 23
0 Comments
Tom McCann posted a blog post

How Will Siri Change Things?

We all need to start thinking about Siri. Siri is the voice activated virtual assitant on the iphone. You can ask Siri for the cheapest flight from Madison to New York and she responds very quickly with all of the details.  She then asks you if you want to book the flight. The "old" process involved a search engine, a travel site and a ticket purchased through one of many travel agencies.  The "new" process will just be Siri. Disruptions from new technology are happening so fast that even the…See More
Jan 23
0 Comments

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